Apple logo Essay Example | Topics and Well Written Essays - 250 words

apple logo - Essay ExampleI proverb this logo when I was given an opportunity to use a personalized computer. The logo was integrated with this personal computer as a remarkable way of ensuring branding strategy. Over time, there were various modifications on the logo especially on its colouring materials depending on the marketing proposition or product message. However, these modifications brook nothing to do with my first thought and the association I get tod about Apple Incorporated with an orchard apple tree designed with a bite. As for me, the apple designed with a bite represents advanced(a) ideas. What makes it more official is that I considered that the company is move to imply a message that consumers should bite into these innovative ideas. Therefore, the company is trying to project itself as a signifi dejectiont source of innovative ideas. Line, shape, texture and color are raw material design elements (Landa, 2010). In the case of apple logo of Apple Incorpora ted, there was a great contribution played by color. As observed, black and white would make a contrasting effect. For instance, placing the apple with a bite in a dark background and high dejecting this image with an effect of a light color would signify the shining innovative ideas of Apple Incorporated. In this case, the significance of the right choice of color would primarily give substantial effect on the actual graphic design. In the case of Apple Incorporated and its logo, a two-dimensional perspective is enough or necessary to be used as a graphic technique in order to elaborately expound the companys ideas. As stated earlier, my personal impression about the company logo of Apple Incorporated is associated with biting into innovative ideas. As for me, this logo exactly fits with the actual competitive strategy of the company as it continuously create highly differentiated products that are cutting-edge technology with high intensity of innovative touch.The logo can